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	<title>Morgan Moran Online &#187; Personal Branding</title>
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	<description>Marketing Specialist, Recommendations Director &#38; Opinionator</description>
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		<title>Creating a Brand Online</title>
		<link>http://morganmoran.com/2009/10/30/creating-a-brand-online/</link>
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		<pubDate>Fri, 30 Oct 2009 17:30:24 +0000</pubDate>
		<dc:creator>Morgan Moran</dc:creator>
				<category><![CDATA[Personal Branding]]></category>
		<category><![CDATA[Web 2.0]]></category>
		<category><![CDATA[branding 2.0]]></category>
		<category><![CDATA[corporate branding strategy]]></category>
		<category><![CDATA[online branding]]></category>

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<p>The Internet and sites like LinkedIn, Facebook and Twitter have made the need for personal branding more pressing than ever.  Personal branding is an absolute necessity for entrepreneurs, executives, small business owners and job seekers alike.  Literally hundreds of people are branding themselves as experts in your field every day.  Showcasing your talents and positioning [...]]]></description>
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		<slash:comments>23</slash:comments>
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		<title>Authenticity &#8211; the Key Ingredient</title>
		<link>http://morganmoran.com/2009/08/21/authenticity-the-key-ingredient/</link>
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		<pubDate>Fri, 21 Aug 2009 20:39:19 +0000</pubDate>
		<dc:creator>Morgan Moran</dc:creator>
				<category><![CDATA[Personal Branding]]></category>
		<category><![CDATA[Web 2.0]]></category>
		<category><![CDATA[chris brogan]]></category>
		<category><![CDATA[trust agents]]></category>

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<p>I have been doing a lot of talking, writing and thinking about authenticity lately. With all the hype around social media networking, and really any attempt at building/developing a relationship, being authentic is one of the main ingredients.</p>
<p>Authenticity is essential for building meaningful and lasting relationships.  When you are truly authentic you do not cater [...]]]></description>
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