The Internet and sites like LinkedIn, Facebook and Twitter have made the need for personal branding more pressing than ever. Personal branding is an absolute necessity for entrepreneurs, executives, small business owners and job seekers alike. Literally hundreds of people are branding themselves as experts in your field every day. Showcasing your talents and positioning [...]
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I have been doing a lot of talking, writing and thinking about authenticity lately. With all the hype around social media networking, and really any attempt at building/developing a relationship, being authentic is one of the main ingredients. Authenticity is essential for building meaningful and lasting relationships. When you are truly authentic you do not cater [...] When explaining to someone the value that social media marketing and social networking can add to their business (and maybe even lives in general) I often hear “I just don’t have the time to keep up with all of that stuff”, or something to that effect. Well, maintaining a social networking presence and building relationships [...] Last week, Beth Harte started a discussion on LinkedIn called “Drive-by blog pimping and other shameless self-promotion“. I have been thinking about this topic quite a bit since this discussion started. It really has me stopping and questioning any post or comment I make before I click the submit button, and for that I thank [...] |
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